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Life’s Work: An Interview with Gayle King
Careers Magazine ArticleThe longtime “CBS Mornings” anchor talks about how she chooses which stories to cover, her friendship with Oprah Winfrey, and the advice she’d give to young professionals. -
The Importance of Trust and Transparency in Retail Media Networks
Advertising Digital ArticleRetailers built their RMNs on supplier dollars. Now they must earn them. -
Your Company Needs a Gaming Strategy
Customer strategy Digital ArticleVideo games have transformed consumer engagement. Here’s how you can use them to connect with your audience. -
Life’s Work: An Interview with Connie Chung
Careers Magazine ArticleThe former news reporter and anchor on challenges in a white-male-dominated industry -
Tackling the Problem of Subscribers Who Binge…Then Bail
Customer strategy Digital ArticleThree strategies to help streaming services reduce subscriber churn. -
Is Journalism the Right Career for You?
Career planning Digital ArticleSix journalists share their advice. -
Life’s Work: An Interview with Jann Wenner
Entrepreneurship Magazine ArticleLessons from five decades of magazines and music -
Making Sense of the NFT Marketplace
Strategy Digital ArticlePartnering with the right platform is the critical first step to driving customer engagement and securing your position in this new digital economy.
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Amar Chitra Katha: Navigating Crisis Through Digital Transformation
Customer strategy Case Study11.95View Details This case begins with the strategic response of Amar Chitra Katha (ACK), a legacy children's comic book publisher in India, to the unprecedented challenges... -
The Acquired Podcast: Scaling the Mic
Advertising Case Study11.95View Details In 2025, business podcast Acquired evaluated its success to date while determining if, and how, it should change its well-established and revenue-generating... -
The entertainment industry and the breakup of Warner Bros. Discovery
Corporate strategy Case Study11.95View Details In 2022 Warner Bros. Discovery (WBD) was created with the merger between Discovery Inc. and WarnerMedia. WarnerMedia was spun off from its former owner... -
Behind the Scenes of a YouTube Mega-Hit: Baby Shark, The Pinkfong Company, and What's Next
Corporate strategy Case Study11.95View Details This case follows The Pinkfong Company from its founding through the birth of its YouTube mega-hit, Baby Shark. Along the way, the company researched... -
Reversing the Decline in European Competitiveness
Economics Case Study11.95View Details In September 2024, fictional protagonist Julien Bernard, member of the European Parliament (EP) for France, has read a report released by the European... -
Bloom Books: Rewriting the Rules of Romance
Talent management Case Study11.95View Details In January 2025, Bloom Books, a romance-focused imprint of publishing company Sourcebooks, is making headlines for having landed more than two dozen titles... -
FIFA Goes Global: New Governance Challenges in 2025
Case Study11.95View Details The Fédération Internationale de Football Association (FIFA), the international governing body for soccer (football) faced challenges due to the growth... -
The Business of Thinness
Illness Case Study8.95View Details Thinness has been emphasized as a predominant beauty ideal for many decades across the world. This background note shows how over the long-term corporate... -
Khabar Lahariya
Business models Case Study11.95View Details Founded and run entirely by women, Khabar Lahariya was a leading digital media portal, known for its uniquely feminist perspective and rural focus. It... -
Taylor Swift: Decoding China's Entertainment and Media Industry
Internationalization;Service system design Case Study11.95View Details The Eras Tour, Taylor Swift's sixth concert tour, set records in the global entertainment industry. Kicking off in Glendale, Arizona, on March 17, 2023,... -
The Video-Streaming Wars in 2025: Can Anyone Catch Netflix?
Disruptive innovation Case Study11.95View Details On January 21, 2025, Ted Sarandos, co-chief executive officer of video-streaming service Netflix, presented the company's quarterly earnings. He had every... -
Align Partners Capital Management: First Investment in Chaos
Business models Case Study11.95View Details This case delves into the dynamic landscape of activist investing in an emerging market, following the story of CH Lee-a trailblazer who departed from... -
Reddit
Technology and analytics Case Study11.95View Details By early 2025, Reddit had transformed itself from its chaotic early-internet roots into a publicly traded company with growing revenue from advertising... -
Lingban: AI Content Generation in the Audio Industry
Business management Case Study11.95View Details Beijing LingbanAIaaS Technology Co., Ltd. ("Lingban") was founded in 2014 with a focus on intelligent speech technology. In its early years, the company... -
The TELUS Sustainability-Linked Bond: Raising Capital to Fight Climate Change
Capitalism Case Study11.95View Details TELUS Corporation (TELUS) issued Canada's first sustainability-linked bond (SLB), in mid-June 2021. An SLB was a newer category of green bond that allowed... -
Stock-Based Compensation and Share Buyback at Uber Technologies
Executive compensation Case Study11.95View Details Multinational transportation company Uber Technologies Inc. (Uber), based in California, had consistently provided stock and options to its employees,... -
Dominion Voting Systems v. Fox News
Business and society Case Study11.95View Details The case examines the Dominion Voting Systems and Fox News defamation settlement based upon statements made on air in the aftermath of the 2020 presidential... -
YouTube: Bidding for NFL Sunday Ticket
Corporate strategy Case Study11.95View Details In December 2022, Erin Teague, a senior director and the global head of sports, movies and shows at YouTube, technology giant Alphabet Inc.'s video- sharing... -
Alex Mahon: Driving Change at the UK's Channel 4--and Beyond
Adaptive leadership Case Study11.95View Details This case focuses on the leadership of Alex Mahon, CEO of British public service television broadcaster Channel 4. Mahon took the helm at Channel 4 in... -
What's Heiring Next? The Saga of the Murdoch Media Empire
Family businesses Case Study11.95View Details As Lachlan Murdoch left the courthouse, he puzzled on the next phase of his battle for control over his father Rupert Murdoch's media empire. With Rupert...
