Strategy formulation

New research underscores the risks of relying on the tools without questioning what they may not know.

When prompted for help on seven key strategy questions, LLMs recommended the same buzzy solutions—even when the context changed.

How three chief strategy officers are responding

Using visuals that tell a story will engage employees’ imaginations and help win their support.

Leaders from Microsoft, Verizon, Allianz, Schneider Electric, and Mahindra share where AI is already delivering results and what it will take to lead through the technology’s disruption.

How to move forward with alignment and purpose.

A survey of 400 executives identifies the most common mistakes—and how to avoid them.

Avoiding conflict and tough decisions can hamstring your ability to be a good leader.

Insights based on a survey of 500 organizations.

A new study found that generative AI models may return culturally distinct responses based on the human language used to prompt them.

Five ways to preserve imagination, morale, and momentum through fear and uncertainty.

Words like “market leader,” “customer-first,” and “agility” often obscure more than they clarify.

A playbook for checking your instincts.

Too many companies are putting the AI “cart” before the strategy “horse.”

Aligning the two makes your strategy actionable and helps executives stop talking past each other.

Make the change relevant to their work—not just the company’s goals.

Leaders need to intervene at the points where critical information often gets lost.

For some companies, imitating the right rivals at the right time can be more effective—and lucrative—than attempting to chart an entirely new course.

Our guide to all things strategy, from “adjacency expansion” to “value stick.”

An executive’s guide on developing a momentum-building game plan when the future is foggy.