Strategic analysis

New research underscores the risks of relying on the tools without questioning what they may not know.

When prompted for help on seven key strategy questions, LLMs recommended the same buzzy solutions—even when the context changed.

A study on climate solutions shows how the technology can help leaders track trends, identify changing markets, and seize emerging opportunities.

Insights based on a survey of 500 organizations.

How three companies used quantum modeling to solve their toughest problems.

For some companies, imitating the right rivals at the right time can be more effective—and lucrative—than attempting to chart an entirely new course.

An experiment with nearly 300 managers and executives found significant discrepancies in forecasts produced by groups who consulted with peers and those who used ChatGPT.

Four moves that will buy you time, create options, and protect you against the worst.

Advanced AI can learn how seasoned experts make decisions and perform tasks that used to require specialized knowledge.

Real-world examples of what these new tools can — and can’t — do.

Results from an experiment that pitted a team of MBAs against MBAs plus AI.

Shift from asking, “What makes us money?” to “Who makes us money?”

Do you know the difference between income and wealth?

First: Is there a problem to be solved?